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Blockchain and Traceability

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Supply chain wide, electronic, interoperable (standards-based) traceability is lacking in the entirety of the food industry, including for fresh produce. While blockchain is a hot topic, there are many prerequisites to successfully using blockchain to accomplish traceability through the supply chain. This page links to numerous resources. If you find broken links, please alert Katie McGowan. For additional traceability support, reach out to Jennifer McEntire, Senior Vice President of Food Safety and Technology. 

New Era of Smarter Food Safety

In September of 2019, the FDA requested input from industry stakeholders to shape an FDA Blueprint for a New Era of Smarter Food Safety. A subset of the United Fresh Food Safety Council provided comments to the FDA with regards to that blueprint, available here. United Fresh continues to work with the agency and members to leverage the latest advances in research and technology that can improve the safety of fresh produce, and promote consumer health. Additional information on the FDA New Era Blueprint can be found on their website here

Beyond the Blueprint Bullets: Produce Perspectives on the FDA New Era of Smarter Food Safety

August 5, 2020 at 2:00 pm (EDT) (11:00 am PDT) 

The recently released FDA New Era Blueprint has few surprises in its intent and scope as many of the high-level initiatives have been underway within FDA and shared in various forms with stakeholders. This webinar will go beyond the numerous bulleted framework points, to share the insights, implications, anticipated impacts, and opportunities for engagement in the journey with FDA. United Fresh Produce Association, Western Growers, and PMA are committed to fostering a more streamlined, efficient, innovative, and, as appropriate, collaborative process for guidance, policy, and regulation.  A key element of this webinar will be to identify the approaches, needs, barriers and timeline to advance the concepts proposed in the New Era document.

Register Today!

Produce Traceability Initiative (PTI)

Supply chain wide adoption of electronic traceability. The Produce Traceability Initiative, sponsored by Canadian Produce Marketing Association, GS1 US, Produce Marketing Association and United Fresh Produce Association, is designed to help the industry maximize the effectiveness of current traceback procedures, while developing a standardized industry approach [leveraging the GS1 system of standards] to enhance the speed and efficiency of traceability systems for the future.

The PTI has a bold vision which outlines a course of action to achieve supply chain-wide adoption of electronic traceability of every case of produce.

FDA Traceability Resources

The one up/ one down recordkeeping requirements for registered facilities pre-date FSMA. However, FSMA grants FDA additional authority to require better traceability information for certain foods. FDA will propose these requirements and the foods to which they will apply in September 2020, with a final rule expected in November 2022.

GS1 US Fresh Foods Resources

GS1 is the international standards setting organization that facilitates business-to-business communication. The ability of cash registers to scan UPC codes owes to the use of GS1 standards. Traceability initiatives for a variety of food products relies on GS1 standards, so that there is interoperability through the supply chain. PTI is based on GS1 standards.