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United Fresh Unveils New “Fresh Insights for Foodservice” Quarterly Report

Jan 02, 2014

WASHINGTON, D.C. – United Fresh Produce Association has launched “Fresh Insights for Foodservice,” a new quarterly report showcasing the latest trends in fresh produce use in foodservice and restaurants.

The concept for this new report was initiated by United’s Retail-Foodservice Board as a resource for United members to gain a comprehensive look at how chefs and restaurants are incorporating fresh produce on their menus. The report is developed by Datassential, a leading market research firm dedicated to the food Industry, using data from its menu database, MenuTrends.

The publication is organized in four core sections, including Fresh Flavors, which shows in-depth profiles of trending produce items; Menu Intelligence, featuring up-to-date information on how produce is being used in different menu items; Chain Report, which focuses on produce’s role in new menu items; and View From Above, offering a look into produce usage in a particular trend within the foodservice industry.

“We are excited to offer the industry such an in-depth resource focused on foodservice,” said United’s Vice President of Trade Relations Jeff Oberman, liaison to United’s Retail-Foodservice Board. “Our members know that foodservice trends shift quickly and this publication will be a valuable tool for them to stay on top of those trends and take advantage of new opportunities.”

In this quarter’s report, Fresh Flavors highlights the market penetration and growth of rhubarb, romanesco and pickled vegetables. Menu Intelligence explores the growth of premium burgers and pie on restaurant menus. Chain Report investigates trends among top chain, including pumpkin, jalapeno and cocktails. �View From Above describes the role of produce in Mediterranean fast casual cuisine.

Fresh Insights for Foodservice is free to United Fresh members and $50 to non-members. To order the report today, visit United’s website.

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Founded in 1904, the United Fresh Produce Association serves companies at the forefront of the global fresh and fresh-cut produce industry, including growers, shippers, fresh-cut processors, wholesalers, distributors, retailers, foodservice operators, industry suppliers and allied associations. From its headquarters in Washington, D.C. and Western Regional office in Salinas, Calif., United Fresh and its members work year-round to make a difference for the produce industry by driving policies that increase consumption of fresh produce, shaping critical legislative and regulatory action, providing scientific and technical leadership in food safety, quality assurance, nutrition and health, and developing educational programs and business opportunities to assist member companies in growing successful businesses. For more information, visit www.unitedfresh.org or call 202-303-3400. 

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