United Fresh LIVE! 365

United Fresh LIVE! 365 is the association’s year-round community engagement initiative for ongoing education in the form of webinars, conference programming, and networking opportunities for the global produce industry. While new business opportunities and connections are made during events, the real work happens in-between, through the day-to-day business of our supply chain. LIVE! 365 delivers the best of both!

2021 Events

Learn & Engage
Join the global produce industry to learn and engage through webinars, conference programming, networking opportunities and more! Register for individual events at the link below.

Learn More & Register


The annual gathering of the industry’s top and aspiring marketing experts will explore new strategies and tactics, provide solutions to shared marketing challenges and create camaraderie as we work together to grow fresh produce consumption.

Register Today

United Fresh 2021 Convention & Expo
The world premiere of the industry’s LIVE! reunion in 2021 will take place in Los Angeles and also stream to a screen near you! Celebrate getting back together through in-person connections and streaming around the globe to connect online wherever you are.

Learn More

To learn about sponsorship opportunities with our virtual audience, contact John Toner, Vice President, Convention & Industry Collaboration at 202.303.3424.