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Washington Conference General Sessions

September 20-22, 2021 | Washington, D.C.

The virtual United Fresh Washington Conference hosted three general sessions featuring renowned, inspiring speakers addressing crucial issues at the forefront of the produce industry.


Opening General Session: Advocating for the Fresh Produce Industry

September 22, 2020 | Noon – 1:00 pm

In March when COVID-19 shut down our nation, United Fresh worked to drive new solutions to help the fresh produce industry keep the supply chain moving, and find financial relief for companies devastated by the crisis. Today, the produce industry is never more instrumental in feeding the world, and more than $5.5 billion in government funding has been invested in supporting our industry. Join us as we share how our work together continues to serve consumers and the industry in our most trying times. Secretary Perdue will address key issues facing the produce industry during the COVID-19 pandemic and highlight the programs that have met some of these challenges, including the Farmers to Families Food Box Program.


  • The Honorable Sonny Perdue, Secretary, U.S. Department of Agriculture 
  • Michael Muzyk, President Baldor Specialty Foods; Chairman United Fresh
  • Tom Stenzel, President & CEO United Fresh
  • Robert Guenther, Senior Vice President, Public Policy United Fresh
  • Dr. Jennifer McEntire, Senior Vice President, Food Safety United Fresh

Election 2020 LIVE! General Session

September 23, 2020 | Noon – 1:00 pm

With only weeks remaining until the 2020 presidential and congressional elections, join us for a lively dialogue between parties. We’ll hear from both the Trump and Biden campaigns who will share their outlook of what 2021 would look like under their administrations. Then, our favorite pollster Frank Luntz shares his insights into how the election is likely to unfold.


  • Ray Starling, President Donald Trump Campaign Representative and former chief of staff to U.S. Secretary of Agriculture Sonny Perdue
  • Tom Vilsack, Vice President Joe Biden Campaign Representative and former United States Secretary of Agriculture 
  • Frank Luntz, Political Analyst 

Whether you maintain your perspective or have your thoughts sway, we’ll gather at the end of the day for our Election Night Celebration where you’ll cast your vote to see who – incumbent or challenger – the produce industry will elect as our next President and who will control Congress in 2021!

About Frank Luntz

About Frank Luntz
Frank Luntz has worked for more than 50 Fortune 500 companies and CEOs, but he’s best known for political commentary. More media outlets have turned to Luntz to understand the hopes and fears of Americans than to any other political pollster. Since 2007, Frank has been the “Focus Group Czar” for Fox News, conducting over 100 sessions in more than 20 states, as well as co-hosting several live hour-long prime time specials and dial sessions during every presidential debate. For the past five years, Frank has served as a news analyst for CBS News, focusing on corporate crisis communications as well as politics. Time magazine named him one of “50 of America’s most promising leaders aged 40 and under,” and Newsweek magazine identified him as No. 24 on their Power Elite survey. In 2012, he finished 87th in a Time magazine global poll of the “most influential people in the world.” Frank was named one of the four “Top Research Minds” by Business Week, “the hottest pollster” by The Boston Globe, and was a winner of The Washington Post’s coveted “Crystal Ball” award for being the most accurate pundit.

A Bi-Partisan Approach to Governing

September 24, 2020 | Noon – 1:00 pm

Is anyone in Washington, DC listening to America as we call for cooperation and collaboration to serve the entire country, not just our polarized extremes? In this surprising session, learn how COVID-19 has positively impacted relationships between some Members of Congress. Our Congressional panel will share lessons that may help lead to a more bipartisan Congress in 2021 and beyond.


For more information, contact Amanda Griffin, Vice President, Education & Program Management, at 202.303.3412.