Retail Produce Manager Awards Program

Honoring the Best of the Produce Industry’s Front Line

Nominate a Produce Manager

Nominations open through January 8, 2021

The United Fresh Retail Produce Manager Awards Program pays special recognition to produce managers – essential workers of the food supply chain’s front lines – who work every day to increase sales and consumption of fresh fruits and vegetables. For 17 years, United Fresh has honored 25 of the industry’s top retail produce managers for their commitment to fresh produce, innovative merchandising, community service, and customer satisfaction.

Why Participate

This program honors produce managers who are making a difference and setting the standard of excellence in the produce department at store level. By nominating a produce manager, you’re offering them an opportunity to further their industry knowledge, engage with industry leaders, meet with produce companies and learn about the newest products.

All winners will be honored at United Fresh 2021 in Los Angeles, June 24-25. In addition to their awards, five Grand Prize recipients will each receive a $1,000 cash prize!

The United Fresh 2021 Experience

At United Fresh 2021, winning produce managers will have the opportunity to discover innovative products and solutions. Retailers will experience the entire fresh produce supply chain from grower to consumer in an online environment that offers strategic insights, innovative solutions and new partnerships across the fresh produce supply chain.

The 2021 Retail Produce Manager Award Winners are the ‘best of the best’ in their profession. At United Fresh 2021, they will be VIPs engaging with the produce industry’s top executives. Every manager can expect to expand grow their knowledge of their role in the success of the industry through participation on the platform.

Celebration of Excellence
The 2021 Retail Produce Manager Award Winners receive industry-wide recognition in trade publications, within their company, and at  the United Fresh Retail-Foodservice Celebration.

The 2021 Retail Produce Manager Award Winners have the opportunity to attend education programs with topics including marketing and trend research, in addition to solutions driving efficiencies and advancements in the produce supply chain. They will gain valuable knowledge and share this insight with customers when they return to their stores. 

The 2021 Retail Produce Manager Award Winners enjoy numerous opportunities to interact with the United Fresh community through networking events, allowing them to get to meet the people and companies across the supply chain who help deliver fresh produce to their stores and customers.

Past Award Winners

Since 2005, more than 325 produce managers have been honored, representing more than 106 retail banners. These produce managers represent the BEST of the BEST in our industry.

2020 Retail Produce Manager Award Winners

Past Winning Retail Banners


“The ability to creatively merchandise product, interact with customers, and oversee the growth of not only the department’s offerings, but also the people within the department, is paramount. Fresh produce is a vital part of our day-to-day business and being able to manage it successfully is invaluable and truly appreciated throughout the industry.”
– Jeff Cady, Director of Produce & Floral, Tops Friendly Markets 

“It was such an amazing experience being a part of the United Fresh Show as a Retail Manager Award Winner! I felt so honored to be recognized and to be a part of the education panel. Thank you United Fresh and Dole for everything! This is definitely a once in a life time experience!”
– Britt Woodall, Fred Meyer, 2019 Retail Produce Manager Award Winner

“This program provides a great way to celebrate our store team members who work hard to ensure our customers have access to safe and fresh produce every day.  The opportunity for them to learn and be inspired by the event is truly motivational for the award winners, their store teams and peers.”
-Roger Harkrider, Vice President, Produce/Floral, Brookshire Grocery Company

If you have an outstanding produce manager on your retail team, nominate them to be a part of this exceptional program!

The United Fresh Produce Association brings together companies across every segment of the fresh produce supply chain, from growers, processors, wholesale distributors to foodservice and retail operators. United Fresh retail members enjoy quarterly pricing and trend reports, service on the United Fresh Retail-Foodservice Board and expert consultation on key issues that impact their procurement and store-level operations.

“Produce managers are the face of our industry to the consumer. Their creativity and positive interaction with customers grows produce sales and ultimately consumption of fruits and vegetables. This program is a powerful way to send a message to produce managers everywhere that we value what they do.”
– Tom Stenzel, President & CEO, United Fresh Produce Association

Special thanks to the Retail Produce Manager Awards Sponsor:

As one of the world’s largest producers and marketers of high-quality fresh fruit and fresh vegetables, Dole Food Company, Inc.., the awards program sponsor, is proud to honor the Retail Produce Managers who are driven to make a difference in our industry and the communities in which they live.

“Once again our produce shelves are fully stocked. After so many months we may come to expect it; but let us not forget that there is still a pandemic and that stores and produce managers continue dealing with it directly every day.  Yes, we are proud to again sponsor the United Fresh Retail Produce Manager Awards that recognizes the best of them, but more than that, it is a privilege to be able to honor and thank every one of them.”
–  Johan Linden, CEODole Food Company

For questions about the Retail Produce Manager Awards Program, contact Miriam Wolk at 202.303.3410.