re-Fresh: Adjusting for Changing Shopper Behavior: The Dynamics of Sales & Marketing
A unique and creative approach to the new year
Bienvenue! Velkommen! Aloha! Welcome 2021!
The United re-Fresh Experience is a unique approach to gathering the industry in dialogue to address critical topics was a welcome opportunity for fresh produce companies and professionals to start the new year with purpose.
Now available on-demand, explore ten thought provoking sessions that will guide your business and the industry through strategies and objectives to meet the needs of our new reality.
Adjusting for Changing Shopper Behavior: The Dynamics of Sales & Marketing
As changing behaviors – accelerated by the pandemic – have introduced new ways of living, working, connecting and consuming, old attention-grabbing strategies are in need of adjustment too. Explore new research from Moxxy Marketing and Category Partners explaining the dynamics of shopper behaviors, the media they consume for trusted information, and how to attract and keep their attention as you navigate fresh produce marketing and sales strategies in the coming year.
– Adam Brohimer, President, Category Partners
– Karen Nardozza, President and CEO, Moxxy Marketing