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Convention




United Fresh Produce Association



If You Know Lisa, You Know United
A quick introduction to one of the members of the United Fresh community

Lisa McNeece
Vice President, Food Service & Industrial Sales
Grimmway



Lisa McNeece, Vice President, Food Service & Industrial Sales, has a line of buyers for delightfully crunchy bite-sized baby carrots.

As vice president of food service and industrial sales, Lisa McNeece has scored giant sales with baby carrots at Grimmway for 21 years. She navigates the bulk sales of carrots to processors all over the country for use in salads, snack packs and large foodservice operations such as schools. Grimmway is one of the world’s largest carrot shippers, and a pioneer in creating and marketing the baby carrot.

Lisa fell into the produce industry with a part-time job in college with a melon shipper in Imperial Valley, CA. She started working on truck dispatches before earning a promotion to sales. When it came time to move on, someone told Lisa about a small carrot company that was looking for someone to coordinate between sales and production for a newly introduced item called baby peeled carrots. [more]






United Fresh Produce Association
1901 Pennsylvania Ave. NW
Suite 1100
Washington, DC 20006
Tel: 202 303 3400
Fax: 202 303 3433
united@unitedfresh.org